News

Phenomenal Power Unleashed: Kasaca Pro Max Gen 4 Debuts with Ambassadors Mayya Zamkovaya & Rio Hiew

Phenomenal Power Unleashed: Kasaca Pro Max Gen ...

Sureena Shree Chandrasekar

IT’S OFFICIAL! The long-awaited #KASACAProMaxGen4 has officially made its grand entrance and it’s already redefining performance standards in the world of pickleball and paddle sports. The launch event, held at...

Phenomenal Power Unleashed: Kasaca Pro Max Gen ...

Sureena Shree Chandrasekar

IT’S OFFICIAL! The long-awaited #KASACAProMaxGen4 has officially made its grand entrance and it’s already redefining performance standards in the world of pickleball and paddle sports. The launch event, held at...

What the Rise of Pickleball Teaches Us About Resourcefulness: India's Inspiration

What the Rise of Pickleball Teaches Us About Re...

Sureena Shree Chandrasekar

Pickleball’s global journey is filled with players who started small but few stories better reflect the sport’s spirit than those born out of pure resourcefulness. In towns and villages across...

What the Rise of Pickleball Teaches Us About Re...

Sureena Shree Chandrasekar

Pickleball’s global journey is filled with players who started small but few stories better reflect the sport’s spirit than those born out of pure resourcefulness. In towns and villages across...

From Hobby to Hustle: Economising of Pickleball in Asia

From Hobby to Hustle: Economising of Pickleball...

Sureena Shree Chandrasekar

What started as a community pastime is now an industry. Pickleball is no longer just a hobby it’s a full-blown business model that’s attracting investors, lifestyle brands, and entrepreneurs. A...

From Hobby to Hustle: Economising of Pickleball...

Sureena Shree Chandrasekar

What started as a community pastime is now an industry. Pickleball is no longer just a hobby it’s a full-blown business model that’s attracting investors, lifestyle brands, and entrepreneurs. A...

Breaking the Mental Block: How Athletes Overcome Fear of Losing

Breaking the Mental Block: How Athletes Overcom...

Sureena Shree Chandrasekar

In sports, victory is often celebrated as the ultimate goal but what about the invisible battles that happen long before a match even begins? For many athletes, the hardest opponent...

Breaking the Mental Block: How Athletes Overcom...

Sureena Shree Chandrasekar

In sports, victory is often celebrated as the ultimate goal but what about the invisible battles that happen long before a match even begins? For many athletes, the hardest opponent...

5 Ways Southeast Asian Players Are Adapting to Global-Level Play

5 Ways Southeast Asian Players Are Adapting to ...

Sureena Shree Chandrasekar

As pickleball becomes more international, Southeast Asian players are no longer content staying local. They’re competing abroad, studying pro strategies, and adapting to faster, more tactical games. But breaking into...

5 Ways Southeast Asian Players Are Adapting to ...

Sureena Shree Chandrasekar

As pickleball becomes more international, Southeast Asian players are no longer content staying local. They’re competing abroad, studying pro strategies, and adapting to faster, more tactical games. But breaking into...

BFM Exclusive: Andrew Lee on the Bold Push to Put Pickleball in Every School

BFM Exclusive: Andrew Lee on the Bold Push to P...

Sureena Shree Chandrasekar

When news broke that Selangor will be introducing pickleball to schools next year, it sent a wave of excitement across Malaysia’s fast-growing pickleball community. For many, this is more than...

BFM Exclusive: Andrew Lee on the Bold Push to P...

Sureena Shree Chandrasekar

When news broke that Selangor will be introducing pickleball to schools next year, it sent a wave of excitement across Malaysia’s fast-growing pickleball community. For many, this is more than...

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